Starting from the symbol, we proposed to the client a colour scheme for the identity based on red, which is a very emotionally intense colour. It emphasises and effectively brings forward the content, i.e. the strength of the brand. It is also the colour that brings the recipient to action. We supplemented it with blue, associated with confidence and calm.
As a result, we produced the logotype, company ephemera, and the design of a responsive website, together with a series of images identifying the strong points of the agency.